Kreilkamp Meeting — Plain-English Glossary

Pocket reference for terms that may come up. If Tim throws one not here, the safe move is "say more about that" — never bluff.

How to use: Read once before the meeting. If a term comes up that you've forgotten, the right move is to look interested and ask Tim to expand. Sounds like "I want to make sure I'm tracking your specific use — say more about how that shows up for you?" — works for anything.

Trucking terms

TMS — Transportation Management System: The dispatching software a trucking company uses to plan loads, assign drivers, track shipments, and bill customers. McLeod and TMW are the big vendors. Kreilkamp's TMS is unverified — McLeod is the industry default at their scale.
iRecruit: Kreilkamp's current applicant tracking system (ATS). The pilot writes qualified candidates back into iRecruit so Jeff's recruiter workflow doesn't change shape.
Samsara: Tim's fleet telematics vendor. Hardware in every truck + a cloud dashboard. Tracks GPS, driver hours, fuel use, dashcam footage, reefer temperatures. Industry-standard for fleets Kreilkamp's size. Has a mature REST API — integration cost is near zero.
FMCSA — Federal Motor Carrier Safety Administration: Federal regulator for trucking. The 10 pre-screen fields in the pilot are FMCSA-aligned compliance fields. Saying "FMCSA-aligned" signals you know what kind of disclosure questions are mandatory.
CDL-A — Commercial Driver's License, Class A: The license category needed for tractor-trailer driving. Pilot's #1 pre-screen question.
10DLC — 10-digit long code SMS registration: The carrier-compliance process Twilio runs through to enable business SMS at scale. 2-6 week timeline; gates the first-response automation going live. If Tim's already done 10DLC for another vendor, week-1 timeline shrinks. If not, it's the long pole in the build.
HOS — Hours of Service: Federal regs limiting how long drivers can drive without breaks. Tracked by Electronic Logging Device (ELD); Samsara has built-in ELD.
DOT physical: Department of Transportation medical certification a driver must pass to drive commercially. Pre-screen question 8 captures expiration date.
Clearinghouse — FMCSA Drug & Alcohol Clearinghouse: The federal registry of driver D&A violations. Carriers must check it before hire. Pre-screen captures driver self-report; final verification is Jeff's after pre-screen.
Reefer: Refrigerated trailer (the temp-controlled freight equipment). "Out of spec" = reefer temp went outside the shipper's required range. Triggers claim risk.
BOL — Bill of Lading: The legal shipping document signed at pickup + delivery. Primary evidence in any freight claim.
EDI — Electronic Data Interchange: The 1980s-vintage data-exchange standard big shippers (Walmart, Kraft) require carriers to support. "EDI 214" is the shipment-status message. WB Warehousing markets EDI compliance.
DSO — Days Sales Outstanding: Average number of days between invoice and payment. Lower = faster cash. Mid-market reefer carriers commonly run 45-90 DSO.

Feed mill terms — reference only; FGF is out of current pilot scope

Repete: Tim's feed-mill automation vendor. They wired the new $30M Allenton facility end-to-end (batching, mixing, ingredient handling). Tim is a proven automation buyer because of this. Industry-precedent that matters even though FGF isn't in pilot scope.
FLX: Repete's main control platform — the software that runs the mill floor. Runs on Microsoft SQL Server.
ERP — Enterprise Resource Planning: The business-side software handling accounting, orders, inventory, billing. SAP / Microsoft Dynamics / JD Edwards / AGRIS / Cultura are common vendors. Most feed mills use AGRIS or Cultura.
BinSentry: A third-party vendor that puts wireless sensors on feed/grain bins and pings the mill when inventory's low. "You don't have to call the farmer to check; the bin tells you." Not Repete.
AgriCharts: The data feed that powers cash bid prices on FGF's website. Industry-standard for ag-market data display.

General AI / tech terms

Agent: Our shorthand for a custom AI workflow we build. Different from "a chatbot" — agents do specific business work, route to humans when stuck, and integrate with multiple tools. The pilot has agents for SMS pre-screen, after-hours voice intake, and pipeline routing.
API — Application Programming Interface: The "front door" a software vendor exposes for other software to talk to it. "Samsara has a mature REST API" = we can plug into Samsara's data programmatically without buying anything extra.
Webhook: The reverse direction of an API — vendor calls US when something happens, instead of us asking constantly. Webhooks for iRecruit mean we react to new applications in seconds, not minutes.
OAuth: The standard way one app gets permission to access another app's data on your behalf. "Sign in with Google" uses OAuth. Important because it lets us scope access narrowly ("read-only on this one folder") instead of giving us a password.
Power BI: Microsoft's business-intelligence dashboard tool. Tim uses it across all his businesses. The pilot pushes pipeline events into Power BI via Microsoft's push-dataset API so Tim sees driver-hiring activity inside the same operational layer he already runs.
Push-dataset: Microsoft's standard pattern for streaming events into Power BI in real time. Native, low-integration-risk. The pilot uses this; no new dashboard for Tim's team to learn.
SMS first-response automation: The piece that sends a text to every new driver applicant within 5 minutes, 24/7, opening with what drivers care about (pay, home time, equipment age, route type). Per Tenstreet data, recruiters reach only 30-40% of applicants before they drift to another carrier — speed-to-text closes that gap.
Pre-qualification capture: The 10-field SMS conversation that captures CDL, endorsements, experience, violations, accidents, DUI history, Clearinghouse status, DOT medical expiration, employment gaps, and equipment preference. Driver self-attests. AI flags qualified vs. needs-clarification vs. hard-disqualified — Jeff has the final call.
After-hours intake: The third pilot piece — AI receptionist answers calls when the recruiting office is closed, captures name + number, sends a text-back to open the SMS pre-screen. Captures the 35-40% of applications that come in nights/weekends.